Multiple companies

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I have a client who is an entrepreneur. He already has 3 companies where only, which are not particularly active. Now he wants to set up another 3 as he has 3 different brands! His argument is he doesnt want to dilute the equity, and it would make it easier if the were investors interested in a specific brand. I dont agree, I think you just need one company, where with it you could have separate accounts say for each brand and separate cost centers. How can I convince him otherwise, as this would be an admin nightmare.

 

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